3 Reasons Why Your Website Should be Like an Online Dating Website

3 Reasons Why Your Website Should be Like an Online Dating Website

In the last 15+ years, I’ve worked with more than 400 clients on more interactive projects and websites than I think I can count anymore (including a couple online dating sites).  The result of all of this work is that I’ve come to realize that websites really fall under one main model, and that is The Online Dating Model.

Why is that?  Well, 3 reasons.

  1. Users are looking for something that meets their needs.
  2. You are looking for users that are interested in what you have to offer.
  3. You really want to build a relationship with your users and your users want to build a relationship with you.

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April 1997 was a long time ago.

April 1997 was a long time ago.

I’m a firm believer that change is good.  Good for everyone involved.  It always has been and I expect it always will be.  Sometimes we know right away and sometimes it takes a bit longer to understand this.  For me, this change is very good.  The last few months has seen a transition for me from FreshCurrent to Vermilion Design + Interactive in Boulder.  The change is very good and I’m very excited about it.

Below is my official release:

Let the mountains talk, let the rivers run. Once more, and forever. -David Brower

April 1997 was a long time ago. (more…)

14 tips for writing your tweets or blogs.

14 tips for writing your tweets or blogs.

Like many people, sometimes I get writer’s block.  But it’s odd, because I’m not really a writer, I just sometimes have lots to say but not always sure how to go about it. Recently, I came across this interesting article with 13 Tips for Actually Getting Some Writing Done. The article is technically for people […]

Teaching Business Ethics and Honesty

Teaching Business Ethics and Honesty

Recently, in Time Magazine, there was an article about The Future of Work.  In it was an section about Training Managers to Behave by starting in business school.   A small business school out side of Phoenix, Thunderbird School of Global Management, has taken the tact of an Oath of Honor upon graduation.  With the assumption […]