The Science and Art of SEO

Recently, I was approached by a business owner to evaluate changes in their SEO. They’d recently had a new company take over and build them a new site…

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Holiday Sales Starts Now

It’s mid-September already, do you know what your holiday sales campaign strategy is yet? Hopefully, you do. Every holiday season is a little different from the previous holiday…

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Online Marketing’s Recipe for Success

There are definitely some things I’ve learned in almost 2 decades of online marketing, ranging from tracking conversions and click through rates to setting up analytics and advertising…

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