There are definitely some things I’ve learned in almost 2 decades of online marketing, ranging from tracking conversions and click through rates to setting up analytics and advertising campaigns to marketing and SEO for hundreds of clients and projects. But there really is one, single equation to keep in mind when looking to boost your […]
Content Development
3 Reasons Why Your Website Should be Like an Online Dating Website
In the last 15+ years, I’ve worked with more than 400 clients on more interactive projects and websites than I think I can count anymore (including a couple online dating sites). The result of all of this work is that I’ve come to realize that websites really fall under one main model, and that is […]
Understanding How to Change Your Feeds in Feedburner
Recently I launched a new site for a client and needed to change 5 exiting feeds to new RSS feed addresses. I searched a long time on the Google Feedburner docs looking for some information and confirmation and couldn’t find exactly what I needed. There were 3 questions I had: How do I change the […]
Is Your Website Still Useful and Important?
For a couple years now I’ve been feeling the need to not promote building traditional websites anymore, but instead to help clients be part of the conversation around their product and let that lead them to what they need to do online. Back when we started building websites more than 13 years ago, they were […]
Free Content, Free Ideas! Ideas are the currency of the mind…
I’ve been thinking about the best way I can help my clients or potential clients be successful in life, online or overall. The idea that keeps coming to mind is to share all my knowledge with anyone who wants it. I’ve always said I’ll talk to anyone about anything and share all the knowledge I […]
Six simple web marketing things you better be doing.
Here are 6 of the most simple things you should do to market your product or service on the internet. It’s amazing how many people I come across that don’t do these. These aren’t the hard to do and don’t take a big commitment like blogging, twitter, pay per click or even the full blown […]
