And, how to have it cost you $13,000 in 11 days Yes, it’s possible and it happened to one of my former clients. It’s a very simple story, with a very simple solution. Unfortunately, they opted to stay with their current course. Their losses aren’t as great as this former client’s losses, but they are […]
Search Engine Optimization
The Science and Art of SEO
Recently, I was approached by a business owner to evaluate changes in their SEO. They’d recently had a new company take over and build them a new site and noticed that their online leads had significantly dropped. Wanting know why and what to do about it, they contacted me. Looking through the new site vs […]
Holiday Sales Starts Now
It’s mid-September already, do you know what your holiday sales campaign strategy is yet? Hopefully, you do. Every holiday season is a little different from the previous holiday season and we expect this year to be no different, except that we think it’ll be more different than anything we’ve ever seen before. Between Covid keeping […]
How to Lose Over $100,000 with your Website in 4 months
It’s true. $100,000 is a lot to lose in 4 months, but that is the case. In fact, it’s a conservative estimate. I’ll show you how that happened and do the math below. A while ago, a company I’ve worked with decided to combine their online store with the company that provided their brick and mortar […]
Online Marketing’s Recipe for Success
There are definitely some things I’ve learned in almost 2 decades of online marketing, ranging from tracking conversions and click through rates to setting up analytics and advertising campaigns to marketing and SEO for hundreds of clients and projects. But there really is one, single equation to keep in mind when looking to boost your […]
Evergreen, CO Population and Social Media Potential
I’ve recently been asked by several local business to help them increase web and social media traffic for their businesses. It’s been really fun to help them and see the gains they’ve realized in terms of web traffic and sales. I’ve helped many businesses grow with additional marketing efforts over the last 15+ years and, […]
